Worldwide Solicitation For

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Shenzhen is one of the four central cities on the blueprint of the Guangdong, Hong Kong and Macao Greater Bay Area (GBA). It plays a major role in promoting the cooperation and development of economy, science, technology and culture in GBA. Futian, located at the center of GBA, has been serving as a pioneer in reform and innovation. It is home to Shenzhen municipal government and its central business district. Futian is the geographical, administrative, financial, cultural, commercial, and international exchange center of Shenzhen. It has won many titles including “one of China's three financial centers”, “global headquarters economic cluster”, “global intelligent terminal innovation center”, and “international cultural and creative center”.

A quote of "blessed lakes and mountains with fertile farmlands" is often used to describe Futian as a geomantic and treasured land with great natural advantages. With the time passing by, Futian has developed from an area of farmland and tidal flats to the most beautiful skyline of Shenzhen, and is developing into a world-class “urban reception hall”. There are changes coming rapidly more than ever before, such as technological breakthroughs, knowledge iterations and order restructuring. New ideas, models and patterns are springing up rapidly... The new wave of information technology and the value-for-face revolution is catalyzing the multiple upgrades of globalization.

In order to achieve the great integration and improvement of public facilities, smart management, consumption environment, service products, and brand values of Futian, we propose to build a well-known brand for the district both at home and abroad to fully display the brand-new international image of Futian, inject new vitality, and charter a new course for the development of urban business circle system in Shenzhen and even to the whole world. This “Worldwide Solicitation For Futian District Central Business Circle Logo&Slogan” is thus launched to fully promote the brand upgrade of Futian Commercial District and lead it to become the sign for the city image in the new era. 

图片来自网络

大    奖: 1名 × 奖金, ¥60000元

优异奖: 5名 × 奖金, ¥6000元

网络人气奖: 1名 × 奖金, ¥3000元

*Note:1. The above money prizes are all pre-taxin Chinese Yuan; if there is no eligible proposal, the award may remain vacant; 2. The prize for a team shall be shared by all team members and distributed through friendly negotiation. The organizerand co-organizer bear no liabilities in this regard.

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1. LOGO and slogan designs should reflectthe positioning of Futian CBD, be in line with the spirit of the city, andfully consider the characteristics, industries, culture, functions and other features of Futian CBD. The theme shall be distinctive and highlight thefeatures of the time. Designers are required to participate in the campaign with new logo design proposals or slogans in written text. (* In case of any resemblances,the slogan which comes earlier shall prevail.)

2. All submitted logo designs must includethe complete combination of  LOGO with the Chinese and English names “福田区中心商圈 Futian District Central Business Circle”, be well illustrated and have a high level of image expression and artistic appeal.

3. All designs must be submitted in the formof PDF format files, or JPG format files at 300dpi, with white background inthe size of 210mm×210mm;names or organization names are not allowed to appear on the designs. The Application Form and Letter of Commitment (Link:https://pan.baidu.com/s/11uj9bBFRGTeWaU-k-DOAAA,Password: mdme), shall be submitted together with the designs to the official email of the organizingcommittee at ftcbc_ls@163.com.

4. All designs must be submitted in the same e-mail, specifying the detailed information in the form of text and in the following order: applicant's name, organization, region, contact information(telephone, mobile phone, e-mail), creative instructions.

5. All submitted designs must be the original works done by the applicant, who shall bear full legal responsibilities for the title and copyright of his or her works. For disputesarising from any infringement upon the intellectual property rights of others,the applicant shall bear full legal and civil responsibilities. The jury panel hasthe right to reject the works suspected of plagiarism. Once discovered, such applicant will be disqualified and the money prize, if already paid, must be refunded.

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